Designing websites that don't just sit there.

Strategy-smart, SEO-sharp, CMS-friendly
Whether you're evolving your brand or reworking your CMS, I help teams build sites that scale with your team and connect with your audience—from structure to storytelling.

Let's Connect

Good for users. Even better for your team.

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Web Design

Scaling an event-tech marketing website to empower content management and attract better quality leads

Design System

Establishing trust in user experience for internal tools through expandable design systems and user flows.

Web Design

Providing reliable and malleable design support tailored toward community and non-profit strategy

Process isn’t one-size-fits-all.
Mine adapts to fit the problem.

Strategy

User research & analysis

Information architecture

Conversion rate optimization

Content strategy

Illustration of Kendra building the layout of a web page by moving components

Creative

Website, product & platform design

Design systems

Wireframe & prototyping

Visual design & brand identity

Development

No-code web tools & integrations

CMS implementation

Custom CSS/HTML

Performance optimization

Illustrations made by moi.

What others say when I’m not in the room.

"Working with Kendra is simply great: not only she is an enthusiastic and talented designer, but she is also very reliable. She cared for all the projects we worked on, whether big or small."

Cécile Bergmans

Senior Project Manager